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Case Study
Streamlined Literature Request Processing
MPX Manages 100 SKU’s of literature and product samples for Hunter Panels. On any given day, numerous requests come in through an MPX hosted portal, which are collected into a relational database for future marketing use. Users are presented with personalized web and email confirmations of their literature and sample requests. Packages are fulfilled and shipped on the same day, complete with an online order tracking notification.
Bowdoin College
Variable Data Reunion Mailer
Bowdoin College has a wealth of information for the class of 1986, including freshman facebook pictures. MPX managed a project to mail a personalized postcard to each individual from the class of 1986 requesting attendance at the 20th reunion. The postcard front consisted of facebook photos of the individual recipient and 9 of their classmates. The back of the postcard consisted of a photo of the dorm the student lived in their freshman year and personalized copy based on giving history.
